The Best Proposal Writing Software for Freelancers

Posted by Didi Inuk | September 20, 2023 | All, proposals

Welcome to the world of freelancing, where you are your own boss and master of your own destiny. Well, at least that’s the dream, right? 

But let’s be honest, freelancing can be tough. There’s the constant hustle for clients, the never-ending battle to stand out from the competition, and of course, the dreaded task of creating proposals. 

Ah, proposals. The necessary evil that can make or break your chances of landing that dream project. But fear not, dear freelancer. Proposal software is here to save the day! 

With the help of these innovative tools, you can streamline your proposal creation process, impress clients with visually appealing presentations, and even track their activity in real-time. So, ready to level up your proposal game? 

In this blog, we’ll explore the importance of proposal creation, the benefits of using proposal software, tips for choosing the right software, and delve into the top five proposal software solutions that are taking the freelancing world by storm. 

The Importance of Proposal Creation for Freelancers

Why is a strong business proposal necessary? Well, let me tell you, my aspiring freelancer friends. A strong proposal is like a golden ticket to success in the freelance world. It’s your chance to showcase your skills, expertise, and unique value proposition to your potential clients. 

Without a strong proposal, you might as well be shouting into the void, hoping someone will notice you. 

Now, let’s talk about the benefits of using proposal software. 

First off, it saves you a ton of time. No more staring at a blank page, struggling to find the right words. With proposal software, you can simply fill in the required information, customize the template to match your brand, and voila. Your proposal is ready to be sent out into the world. 

But wait, there’s more.

Proposal software also helps you create visually appealing proposals that will leave a lasting impression on your clients. You can add images, videos, and even custom CSS to make your proposals stand out from the crowd. 

Plus, these tools often come with real-time notification features, so you’ll know exactly when your proposal has been viewed or completed. So, my freelancers, don’t underestimate the power of a strong proposal. 

Choosing the Right Proposal Software As A Freelancer

You know what’s really fun? Creating proposals as a freelancer – said no one ever. Let’s face it, proposal creation is not exactly the most exciting part of being a freelancer. 

It can be time-consuming, repetitive, and overall tedious. But hey, it’s a necessary evil if you want to land those dream projects and get paid. 

Quora inquiriy about the best proposal writing software for freelancers

Many freelancers like yourself ask this question, but what can really change your proposal game is learning how to choose the right proposal software – which can make a world of difference in streamlining your workflow and increasing your chances of success. 

So, what factors should you consider when selecting the perfect tool? 

Easy-to-Use Proposal Software

First off, ease of use is key. You don’t want to spend hours figuring out how to navigate complicated software. Look for something that offers pre-defined workflows and step-by-step procedures to guide you through the process. Keep it simple, folks.

Aesthetically-pleasing Proposals

Prospero proposals editor

Next, think about the client’s point of view. You want to create visually appealing proposals that catch their attention. Look for software that allows you to add multimedia elements like images and videos. After all, who doesn’t love a little visual stimulation? 


Automation is another crucial factor to consider. You don’t want to waste your time on repetitive tasks like filling in client information or calculating pricing. Find software that automates these mundane tasks for you. Trust me, you’ll thank yourself later. 


Integration is also a key consideration. You want your proposal software to play nice with other tools you use in your business, like your CRM or accounting software. Look for software that offers seamless integrations, so you don’t have to jump through hoops to get things done. 


Last but not least, collaboration is essential if you work with a team. Look for software that allows for easy collaboration and communication among team members. This will save you countless headaches and ensure everyone is on the same page. Now that you know what to look for, let me share with you some top-notch proposal software solutions that tick all these boxes. These tools will revolutionize the way you create proposals and make your life as a freelancer much more enjoyable. 

Top Tips for Writing Proposals As A Freelancer

Start with a strong introduction

Your introduction is your first chance to make a good impression on the client. So, make sure it’s strong and attention-grabbing. Introduce yourself and your services, and explain why you’re the best person for the job. Be sure to highlight your relevant skills and experience, and how they can benefit the client.

For example, you could start your introduction with a sentence like, “I’m a freelance writer with over 5 years of experience in writing blog posts, articles, and website copy. I’m passionate about helping businesses create high-quality content that engages their audience and drives results.”

Clearly define the problem or challenge

Before you can propose a solution, you need to understand the client’s problem. What are they trying to achieve? What are their pain points? The best way to do this is to ask questions. Ask the client to tell you about their goals, their target audience, and the challenges they’re facing.

Once you have a good understanding of the client’s needs, you can tailor your proposal to show how you can help them solve their problems. For example, if the client is trying to increase website traffic, you could propose writing blog posts and articles that are optimized for search engines.

Propose a clear and concise solution

Once you’ve defined the problem, it’s time to propose a solution. Be specific and outline your approach to the project, including the deliverables, timeline, and budget. Avoid jargon and technical terms, and use plain language that is easy to read and understand.

For a content writer freelancer, this is an example of a clear and concise solution:

  • Deliverables: 5 blog posts of 1,000 words each, optimized for search engines
  • Timeline: 1 blog post per week, delivered over 5 weeks
  • Budget: $1,000

Highlight your unique value proposition

What sets you apart from other freelancers? Why should the client choose you? This is your chance to sell yourself and your services. Highlight your unique skills, experience, and approach.

For example, you could mention that you have a proven track record of success in helping businesses achieve their goals. Or, you could mention that you offer a unique service, such as writing blog posts in a conversational style.

Proofread carefully

Before you submit your proposal, be sure to proofread it carefully for any typos or grammatical errors. Typos and errors will make you look unprofessional and can hurt your chances of winning the project.

Some additional tips to know include:

  • Use visuals. Visuals can help to break up your text and make your proposal more visually appealing. You could include screenshots of your previous work, charts, or graphs.
  • Be confident. Your proposal should reflect your confidence in your abilities. Don’t be afraid to sell yourself and your services.
  • Follow up. After you submit your proposal, be sure to follow up with the client. This shows that you’re interested in the project and that you’re serious about working with them.

Prospero – Your Trusty Proposal Wizard

Prospero is not your average proposal writing software. It’s a convenient tool that guides you through the entire writing process step by step. And by step, we mean it allows you to include specific questions regarding the client, project, pricing strategy, deliverables, and milestones when you create a  proposal or use any of our proposal templates.

It’s like having a personal assistant who knows exactly what information you need to include in your proposal. 

Prospero proposals

But wait, there’s more – Prospero also offers customization options that allow you to make your proposal look professional and tailored to your brand. You can change the text itself, play around with font colors, add pictures and tables, and even insert your logo. 

And if you’re worried about the technical stuff – invoicing, receiving payments etc – don’t be. Prospero has several top-of-the-line integrations, so you can easily turn your proposal into an end-to-end sales funnel that produces results without any stress.

Plus, it comes with ready-made text content and many templates that you can use if you’re not exactly a master wordsmith. No more struggling to come up with the right words to impress your clients.

One of the standout features of Prospero is its responsive design. You don’t have to worry about how your proposal will look on different devices because it’s fully responsive for mobile. So whether your client opens it on a desktop or a mobile phone, they’ll still get the same professional and visually appealing experience. 

But what about tracking client activity? Don’t worry, Prospero has got you covered. Its analytics feature monitors and records when the client first opens your proposal, how many times it has been opened, and even how much time they spent reviewing it. It’s like having a spy on your side, keeping you informed about what’s happening with your proposal at all times. 

Prospero pricing

So why spend hours struggling with writing proposals when you can let Prospero do the work for you? Especially when you get easily get started with a free 14-day trial before making any commitments. 

Create Your First Proposal Here


Proposal creation is a crucial aspect for freelancers and small businesses looking to secure clients and projects. The right proposal software can make all the difference in creating professional and persuasive proposals that stand out from the competition. With the numerous options available in the market, choosing the right proposal software can be a daunting task. Luckily, our proposal software provides top-of-the-line features that streamline your proposal process and boost your sales potential. 


Idongesit ‘Didi’ Inuk is a Content Marketer at Prospero. She has a passion for leveraging content to drive meaningful conversations and help her clients reach their goals. When she's not creating content, Didi spends her time reading, watching series, or trying new cuisines.